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Over-Tourism in Phi Phi Islands: Paradise Under Pressure

  • Writer: Josh Hearnden
    Josh Hearnden
  • Apr 1
  • 3 min read

Introduction: Paradise Isn’t What It Used to Be


Stepping off the boat at the Phi Phi Islands, I expected paradise. And in many ways, it was — crystal-clear waters, dramatic limestone cliffs, and golden beaches. But I couldn’t shake a creeping sense of unease. The crowd. The queues. The litter. The overwhelming noise of tourism at full tilt. It was paradise, yes — but paradise under pressure.


What I saw was heartbreaking: an island trying to stay beautiful while being smothered by the very people who came to admire it. The pollution, chaos, and overcrowding — it all felt like the opposite of what Phi Phi truly is.


A rare empty beach,  Nui Beach
A rare empty beach, Nui Beach

The Impact of Mass Tourism in Thailand’s Phi Phi Islands


Tourism brings undeniable benefits. In places like the Phi Phi Islands, it fuels the local economy, supports jobs, and funds infrastructure. But mass tourism in Thailand also brings heavy costs — environmental degradation, cultural dilution, and an unsustainable strain on local communities.

Coral reefs damaged by too many boats. Marine life pushed away. Beaches eroded. Plastic waste left behind. What I experienced wasn’t just a holiday gone wrong — it was a warning about the future of over-loved destinations.


Monkey Bay: The Dark Side of the Selfie


At Monkey Beach (or Monkey Bay), tour guides made it clear: “Don’t feed the monkeys.” And yet, dozens of tourists did exactly that — all for the sake of a selfie. It might seem harmless, but this encourages aggressive animal behavior.

Within minutes, monkeys were jumping on people, grabbing snacks, and even attacking tourists. It was a perfect example of how short-term thinking and social media validation are directly harming the ecosystems we claim to love.



Monkey at home on Monkey Bay
Monkey at home on Monkey Bay
Monkey Bay Crowds
Monkey Bay Crowds

Maya Bay: From Iconic Film Set to Theme Park Experience


Made famous by The Beach, Maya Bay has become a symbol of both Thailand’s natural beauty and the dangers of overtourism.

What used to feel remote and untouched now feels more like Disneyland. Loudspeaker systems direct visitors where to walk. Swimming is banned. Wooden walkways guide you in and out like an assembly line. The bay is still stunning — but the experience? Highly controlled, commercialized, and disconnected from the island’s natural soul.


Tourists disembarking boats to get a glimpse of Maya Beach
Tourists disembarking boats to get a glimpse of Maya Beach

Maya Beach Tourists
Maya Beach Tourists

Tourist traffic heading to Maya Beach
Tourist traffic heading to Maya Beach

Solutions to Over-Tourism in Phi Phi Islands


While it’s easy to blame individual behavior, the root issue is a broken system. Here are a few real-world solutions that could help restore balance:


🧭 Tourist Limits and Entry Quotas

Daily visitor caps, like those used in Boracay and Machu Picchu, could ease congestion and reduce environmental pressure.


🌱 Environmental Conservation Fees

Introduce a mandatory eco-tax to directly support reef preservation, waste management, and local sustainability initiatives.


🚤 Regulation of Tour Operators

Limit boat traffic, enforce reef-safe practices, and penalize companies that ignore environmental protocols.


🌴 Seasonal Closures

Give ecosystems time to recover with regular off-season shutdowns of high-traffic areas like Maya Bay and Monkey Beach.


📍 Promoting Lesser-Known Islands

Shift attention away from overcrowded hotspots by highlighting quieter, lesser-known destinations across Thailand.


📣 Tourist Education

Use pre-arrival videos, signage, and local guides to educate visitors about cultural respect, environmental sensitivity, and appropriate behavior.


Maya Beach
Maya Beach

Final Thoughts: What Phi Phi Taught Me


Travel is a privilege — and with it comes responsibility. The overcrowding and pollution I witnessed in the Phi Phi Islands were everything the islands are not. These places are sacred, serene, and wild. And they deserve better.


We can’t keep treating nature like a checklist or a photo op. If we want to protect these landscapes for the next generation, we need to start changing the way we travel — and demanding better from the systems enabling this destruction.


There is an alternative — a more meaningful, less damaging way to explore the world. I’ll dive into that in my next post, where I explore the concept of slow tourism and what travelers can gain by choosing depth over speed.


Have you witnessed the impact of over-tourism somewhere you’ve visited?


I’d love to hear your thoughts, experiences, or even ways you think we can travel better. Drop a comment or send me a message — let’s start a conversation about how we protect the places we love.




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©2023 by Josh Hearnden.

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